The Patreon Brand Guidelines are very basic (visual only: color, placement of logo). But take a look at how they’ve set them up online.
https://www.patreon.com/brand/guidelines
Category Archives: Resource: Brand Books
Show Your Responsive Website!
Here is one way to show your responsive website in your brand book or process book. The three examples below are from Web Typography, Fall 2016.
Feel free to download an image, erase the site imagery, and put in your own screenshots. You can also find other templates online if you prefer.
Professional Brand Books
Here are two brand books (pdfs) you can use as examples when designing your own brand books.
They’re very different from each other (in terms of size, language, grid, fonts, images, color), but cover a lot of the same information. I’m not naming them in this post, nor in their file names. I want to prevent them from being found easily by google. The files ultimately belong to the organizations.
Example 1 BrMu-Brand-Book
Example 2 ReCr-Brand-Book
Also, here is the DRAFT of the CVPA Brand Book (mini version).
Less comprehensive than the two above, it’s a good starting place,
and would be appropriate to use for this class. Marketing Small Brandbook DRAFT